90-Minute Web Strategy Session
(ALL platforms)
Clarity, focus and a tailored action plan for your website.
Your website should be working harder for you – attracting the right people, guiding them smoothly through your content, and supporting your bigger business goals. But sometimes, it’s tricky to see where things are falling short or how to move forward with confidence.
That’s where my 90-minute website optimisation strategy slot comes in.
Let me help.
£175 - A deep dive into your website(Squarespace, WordPress, Wix, or any platform)
Clear, practical next steps tailored to your business
Insight and direction for what’s working — and what’s not
A focused action plan you can put into practice straight away
This Strategy Consultation Is Ideal If You Want To…
Get clarity on how your website is performing right now.
Understand what’s working well and what needs attention.
Explore ways to improve user experience, design flow, or messaging.
Strengthen your SEO and visibility so more of the right people find you.
Align your website with your bigger goals – whether that’s attracting clients, growing your audience, or selling services
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Audit your homepage for conversion optimisation. I also offer a full Website Auditing with Strategy service (all platforms).
Review your service page messaging and call-to-actions
Analyse your customer journey and identify drop-off points
Strategic advice on service pricing, page layout and psychology
Content strategy for better SEO positioning
User experience review of your booking/contact process
Competitive analysis and positioning recommendations
Or, Combined Examples with a Squarespace Help session:
"My Squarespace contact form isn't working AND I'm not getting enough enquiries" (technical fix + conversion strategy)
"I need to add a new service page AND want advice on how to position this new offering" (content creation + messaging strategy)
"My mobile site looks terrible AND I think my homepage isn't converting" (technical fixes + strategic review)
What’s Included in Your 90-Minute Strategic Website Consultation?
What’s Included…
✔ 90-minute 1:1 Zoom call focused on your website and goals.
✔ Expert eyes on your site, with honest feedback and recommendations.
✔ Tailored action plan is sent to you afterwards, so you don’t have to rely on memory or notes.
✔ Ask questions and get clarity in real time.
Questions? Jump to the FAQs ↓
Want those priority issues fixed straight away? Add a 90-minute Squarespace Help session for just £175 to tackle the most pressing problems immediately.
Client Testimonial
“After the web strategy session, I knew exactly how to adjust my site — and within weeks I started attracting more bookings and enquiries.”
- Julie, Therapist
TAKE IT FURTHER
Ready to Act on Your Strategy? Here’s How I Can Help
Your session will leave you with a clear action plan, but if you’d rather hand some (or all) of it over, here are ways I can help you implement it.
From clarity to action — let’s get it done, without the faff.
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Already know what needs fixing? If you're on Squarespace, add a 90-minute hands-on session, and we'll tackle your priority changes straight away: done-with-you or done-for-you. Find out more →
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90 minutes focused on your SEO:
Current SEO audit with screen recording
Show you how to fix the basics yourself
Provide a checklist and resources
Quick wins you can implement today
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I'll research and provide potentially targeted keywords for your industry.
Please note that ranking is not guaranteed.
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SEO Session and Keyword Research combined - the full picture, in one go.
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If your session highlighted inconsistency in your visual identity, this gives you a clean, cohesive foundation. You’ll get:
wordmark logo using Canva (SVG, JPG, PNG files)
custom colour palette (hex codes provided; not Pantone colour)
typography pairing (heading + paragraph)
handy one-sheet mini style guide
social media template(s) created in your Canva account as an optional add-on
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A curated selection of on-brand stock images — sourced, selected, and optimised for your site so you don’t have to spend hours trawling stock libraries.
Up to 15 curated on-brand stock images
Resized and optimised for Squarespace
Cohesive visual direction across your whole site
Ideal if sourcing images yourself feels like one task too many. Stock photography costs are paid by the client.
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Includes up to 4 pages (mid-length)
If your strategy session revealed that your messaging needs work, I can write clear, considered copy that sounds like you and speaks directly to the clients you want to attract, whether that’s a refresh of existing pages or copy for something new.
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Need polished brand assets beyond your website?
I can design:
PDF guides and workbooks
Presentation slide decks
Email signature
Business cards (UK only)
Contact me for pricing based on your needs.
🌿 Following your free enquiry call ↓, I’ll provide accurate costs/timescales.
Not sure which next step is right for you? We can talk it through at the end of your session.
FAQs -Website Strategy
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Payments are accepted via bank transfer (UK only).
Payments can also be processed securely via Stripe using a credit or debit card. Transactions are made in GBP (£), and your bank will convert the amount based on its exchange rate. A 3% processing fee will be added to cover transaction costs.
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Each 90-minute session is £175, paid upfront when you book.
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I'm a web designer near Harrogate, UK, and work with people worldwide. We'll schedule our call at a time that works for both of us.
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Absolutely. My web strategy sessions cover all platforms, including WordPress, Wix, Showit, and others.
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Yes. You can reschedule up to 24 hours before your session. Please note that sessions are non-refundable once booked.
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Yes. A strategy session is about reviewing, clarifying, and planning — not building. If you’d like me to carry out the work, I can guide you on the next steps.
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Yes. Many clients choose to book maintenance (if using Squarespace), design updates, or a new project afterwards.
We can talk about the best next step for your business.
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The session is 90 minutes, but you’ll leave with a clear plan. If you’d like further support, I offer follow-on options.
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Often, it’s a mix of unclear messaging, design flow, and SEO basics. A strategy session will help uncover what’s missing and how to fix it.
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If you feel your site isn’t converting visitors into clients, or you’re unsure what’s holding it back, a strategy session will give you clarity and direction.
👋 A Little About Me
Hi there, I’m Jane!
I’m a warm-hearted, midlife Brit 🇬🇧 living in beautiful rural Yorkshire — china mug-obsessed, 🐕 dog-loving wife of nearly 25 years, and mum to three boys. Phrase-forgetter, avid reader 📚, and your detail-loving Squarespace web designer 💻 and brand strategist.
I’ve been "organising" my desk since my dad bought me my first one at age 8 — and designing since 1997 (Quark, Publisher, TypePad, Blogger, WordPress…), so yes, you’re definitely in safe hands. 😁
Need Something Else?
Click to see all options for working together.
Book Your Web Strategy Slot
💡 Complete the form below to confirm your session. We’ll focus on what matters most for your website, leaving you with clarity and practical next steps.
