Pro Website Designer for Small Businesses

Have a BIG VISION? Here in the Yorkshire Dales, I design creative Squarespace websites underpinned by brand strategy—so your online presence doesn’t just look beautiful, it supports your business growth.

Coaches | Consultants | Creatives | Therapists — and other purposeful businesses ready to grow.

Meet 👋 Jane…

As a website designer for small businesses, I love creating sites that align with your vision and attract best-fit clients—without the tech headaches.

From One-Page Starter Websites to Full Brand Transformation, Web Audits, Web Maintenance, and Squarespace Help or Online Strategy, everything I create is designed to help your business grow with clarity, confidence, and ease.

Based near Harrogate, in rural North Yorkshire, UK 🇬🇧 and working with clients worldwide, I bring together thoughtful design, clear strategy, and practical expertise. Whether you’re ready for a brand-new site, rebrand, or want a trusted designer to refine and elevate what you already have, I’m here to make the process straightforward, supportive, and stress-free.

About Jane Hinchliffe, Website Designer for small businesses, image of her smiling

Hi, I’m Jane…

Before becoming a website designer for small businesses, I wore many hats.

I’ve always been drawn to creativity, connection, and helping others bring their meaningful work to life. Even as a dreamy teenager, I knew I wanted to run a business that empowered like-minded people to share their work with the world.

Fast-forward through years of experience—artist, brick-and-mortar business owner, complementary therapy practitioner, corporate employee (UK & USA)—and that dream has become my reality.

How I Got Here…

My journey back to creativity started when my children were young, rekindling a passion that led me to sell my artwork globally, teach online, and host art retreats. But even while building my art career, I was drawn to design, organisation, and tech. From desktop publishing in the ’90s to DIYing websites on platforms like Blogger, TypePad and WordPress, I realised I had a knack for blending creativity, strategy, and digital know-how.

Over time, small business owners kept asking me for help with branding and websites. That’s when I knew it was time to transition from creating art to helping businesses like yours show up with confidence.

My services are designed to give you back your time and clarity to focus on what you do best. Work With Me.

Desk view, Jane Hinchliffe Harrogate VA and website help for small biz owners
Jane Hinchliffe, web designer UK working in the garden on her MacBook

Kind Words

“Working with Jane has been a really insightful experience. The brand discovery process has provided me with both clarity & direction for future endeavours.

Jane is professional, talented & knows exactly how to convert a design idea into reality. I highly recommend her for brand, website & strategic coaching support.”

Anne-Marie Swires of UrUniq - Full Re-Brand, Custom Website Design, Photography, Branding & Copywriting Client

Helping Small Businesses Thrive

I Get It… Running a Small Business is a Lot!

You started your business to do what you love—not to spend hours stuck in tech headaches, website chaos, or endless to-do lists.

  • Your website doesn’t feel like ‘you’ (or worse, it’s out of date and holding you back).

  • You know your online presence could be working harder, but where do you even start?

  • You just want things sorted—without spending hours Googling how to fix them.

That’s where I come in.

With a blend of creative artistry, strategic insight, and digital know-how, I help business owners like you:

Create websites that feel like home – a place that looks beautiful, functions seamlessly, and truly reflects you.
Get clarity on what’s working (and what’s not) – so you’re not guessing, but growing.
Stay on top of website maintenance – with support that keeps things running smoothly, saving you stress.

Because when your website and business support are sorted, you get more time, more ease, and more freedom.

Website designer for small businesses with Jane Hinchliffe, image of her out on a walk in nature
Yorkshire Dales web designer UK, for purposeful small business owners, with Jane Hinchliffe
VA Harrogate and UK web designer with Jane Hinchliffe

My Approach…

Running a business isn’t always stress-free, but building a business can be aligned, empowering, and less overwhelming — especially when you have the right support 💗🌸💗

With this holistic, thoughtful approach, I help small businesses create digital spaces that are:

🔵 Visually stunning
🔵 Effortless to manage
🔵 A true reflection of your work and values

✨ The Heart & Strategy Behind Every Project

🔴 Authenticity & Trust – I believe your website should reflect the real you—so your dream clients can connect with your brand in an honest, human way. No gimmicks. Just thoughtful design and meaningful communication.

🔴 Collaboration & Partnership – Great results come from working with you, not just for you. Whether you know exactly what you need or want a guiding hand, I’m here to walk alongside you with support, strategy, and clarity.

🔴 Clarity & Purpose – From your messaging to your layout, everything I do is rooted in clarity. Together, we’ll create a site that’s easy to navigate, beautifully structured, and purpose-driven—so it works for your business.

🔴 Creativity with Strategy – Your brand deserves to shine through a design that feels beautiful, distinctive, and intentional. I balance aesthetics with functionality to help you stand out online—and connect with the clients who matter most.

🔴 Encouragement & Ease – Tech overwhelm? Design indecision? I bring calm, clear-headed guidance to the process, making things feel simple and achievable—because building your business should feel empowering, not stressful.

My Dream Collaborations as a Website Designer for Small Businesses

I work best with small business owners who:

💡 Are ready to elevate their business with a strategic, professional online presence that truly reflects their brilliance.

💡 Value collaboration and are open to guidance — I’ll lead the design and strategy, but you’re comfortable giving feedback and making decisions along the way.

💡 Are confident with the basics (email, Zoom, Google Docs, uploading files) so our process stays smooth and focused on results.

💡 Understand the value of investing in expert design and strategy, and want their website to actively support their growth — not sit gathering dust.

💡 Care deeply about their work and the impact they have, and want a website and brand that communicates that with clarity and ease.

If this sounds like you, I’d love to partner with you! Together, we’ll create a website that feels like home for your brandclear, strategic, and set up to help your business thrive.

Get To Know Me

I’m a warm-hearted, midlife Brit 🇬🇧 living in beautiful rural 🚜 Yorkshire — china mug-obsessed, 🐕 dog-loving wife of nearly 25 years, and mum to three adults. Phrase-forgetter, avid reader 📚, and your detail-loving Squarespace web designer 💻 and brand strategist.

I’ve been "organising" my desk since my dad bought me my first one at age 8 — and designing since 1997 using Quark, then Publisher, TypePad, Blogger, WordPress… so yes, you’re definitely in safe hands. 😁

I consider myself a lifelong learner 👩‍🏫 and deeply curious 🧐. I’m passionate about reading 📖, nature 🍄, cooking healthy meals 🍲, living a joyful ‘second half’ 💃🏼, spending time in nature 🌳, and indulging in dark chocolate 🍫!

I find joy 🤩 in the simple pleasures 🪴 of life.

MORE… I’m a midlife woman, an HSP, INFP (the Idealist), and #7 (the Enthusiast) on the Enneagram.

Excellent review for coach website by Jane Hinchliffe Squarespace Website Designer UK, client Shirley Gaston, Azesta

Kind Words

“Jane worked creatively and patiently with us to develop a website that truly reflected our brand. She also worked tirelessly to resolve technical issues and effectively partnered with some of our other suppliers to seamlessly integrate the site with our other IT systems. She became very much part of the team and managed the project effectively using Asana. She is also very reliable and responsive to queries and questions. I would highly recommend Jane to build your Squarespace website”.

Shirley Gaston, Owner of Azesta Limited - Website Design Client

Example client website homepage for coaching website design by Jane Hinchliffe

Favourite Projects